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1989-04-05
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> SEYBOLD REPORT STR SHOW NEWS Eyewitness Reports from the show
============================
ATARI AT SEYBOLD
================
(from STR740)
Compiled by Lloyd E. Pulley, Sr.
After a two year lapse, Atari is again showing at Seybold, one of the
premier desktop publishing shows in the world. Seybold consists of two
halls totaling approximately 20,000 square feet. Anyone who is anyone in
the DTP field comes to Seybold, and this year Atari is showing the
DTPing world that Atari is indeed SOMEONE to be reckoned with!!
According to sources on Genie, PUBLISH spent time in the Atari booth
and seemed to be favorably impressed. An official Seybold Editor spent 2
1/2 hours with ISD's Calamus SL and TMS Cranach Studio, more time with
Codehead's Avante Vector and is expected back in the future.
The following is an uncomplete list of some of the ST notables showing
at Seybold...
Softlogic who has a TT workstation hooked up to a top of the line
Linotype 530.
Codehead is showing their new Avant Vector.
Compo is across from Softlogic.
Goldleaf Computerbild has three stations, one a workstation with
Sherlook, a second with Didot Professional, and a third with Retouche
Professional CD.
ISD also has three stations. One has Calamus SL setup using its new
Multimedia module with a video camera hooked up live and recording
both picture and sound into Calamus for output to either the SLM605
or the Spectrastar color thermal printer.
ISD's second station is displaying their not yet released, TMS
Cranach Studio. It is connected to an Epson 300 dpi color scanner and
Mitsubishi Dye Sublimation color printer.
ISD's third station has straight Calamus SL hooked up directly to the
LI2 port on a second L530 from Linotype.
Here's a first hand report from Genie by Dave Flory:
Atari-ST RoundTable
Category 14, Topic 16
Message 3&6 Thu Oct 03, 1991
D.FLORY [ALERTsys*Cop] at 09:05 EDT
Just got back from Seybold, first day, and the Atari booth compared
quite well with those of names like Kodak, Aldus, etc. Atari develo-
pers in the booth were demo'ing Atari software for people from
Seybold itself, after the show. Specifically the Seybold people
seemed quite interested in the Demo Retouche.
I was very impressed with Calamus SL and Avant Vector. The former
being demo'ed by Nathan Potechkin and one of his Canadian folks, and
two of the programmers from Germany, sorry I didn't catch all the
names.
Pagestream was there, [also shown] along with a demo of FSMGDOS which
has just had the last bug quashed and should ship next week to people
like GoldLeaf, etc.
I asked about the news reported here elsewhere that GE is in negotia-
tions with Atari to do Atari service and was told that it is progres-
sing and should be officially announced "soon". In my personal
opinion this latter developement will be a real milestone in Atari
development of credibility as a serious computer company. Maybe with
GE service I can get my city to consider the best computer value I
know of for my use at work too.
There were about a dozen people manning the booth, and, while it was
not mobbed when I was there, neither was most of the rest of the hall
on Wednesday after-noon. I was told that a couple of serious DTP
publications had shown _real_ interest in the Software and hardware
they saw in Atari's booth.
Seybold is the premier DTP and Graphics, animation, etc. show. The
show this year is in the new San Jose Convention Center which covers
a square block of San Jose. I'd hesitate to guess what the total for
attendees is, but if I didn't see a couple of thousand people in
there when I walked in, yesterday about 1:30, I've never seen a
crowd.
All the big names in graphics, like Radius, Silicon Grapics, every
body who does sophisticated grapics processing goes to see the people
who sell the hardware and software to do it. The demos feature some
of the wildest computer simulations any of us have ever seen.
Here's a first hand report from Genie by Nathan Potechin:
Atari-ST Roundtable
Category 11, Topic 8
Message 1 Thu Oct 03, 1991
ISD [Nathan] at 00:06 EDT
For the first time in 2 years, Atari is officially participating in
the most prestigious desktop publishing show of them all, Seybold...as
well they should. :-)
Depending on which door you use to enter the San Jose Convention
Center, Atari is either towards the back or just off to the left side.
Anyway, Adobe is on one side, LaserMaster on another etc.. Anyone that
has anything to show in the field of DTP is present. As was the case at
CEPS, the Atari booth is under the auspices of the Professional Systems
Group in large letters. Much smaller letters indicate that this is a
division of Atari. And no one is taking the Atari display lightly.
Softlogic has a top of the line Linotype L530 with RIP hooked up to
their TT workstation. Compo is across from them. Codehead is proudly
displaying their new acquisition, Avant Vector. A sign that reads
"Scaling Font Technology" or something like it is across from the
Codeheads. Then over to my own stations; the first reads "Multimedia
Publishing" and we have Calamus SL using its new Multimedia module, a
video camera hooked up live and recording both picture and sound into
Calamus for output to either the SLM605 or the Spectrastar color
thermal printer. Our second station is displaying the new, not yet
released, TMS Cranach Studio using an Epson 300 dpi color scanner and
Mitsubishi Dye Sublimation color printer while the third station has
straight Calamus SL hooked up directly to the LI2 port on a second L530
from Linotype. Then Goldleaf Computerbild has a workstation with
Sherlook, a second with Didot Professional, and a third with Retouche
Professional CD.
If I've made a mistake or overlooked something, my apologies. Its been
a long day and I'm still on east coast time. I invite any of my fellow
participants to enlarge upon my small overview. I will try to do the
same tomorrow.
The point is though, that we are being taken very seriously indeed.
Publish spent quite some time in the booth this morning and an official
Seybold Editor spent an hour within the Atari booth this evening and
plans on a few more hours tomorrow to see and meet with everyone there.
This is very exciting and great news for us all.
More later
Atari-ST Roundtable
Category 11, Topic 8
Message 7 Fri Oct 04, 1991
ISD [Nathan] at 02:02 EDT
As Dave mentioned, this is a who's who in DTP and is attended by anyone
either currently involved or about to become involved in DTP. Two
halls, maybe 20,000 square feet or so. Jonathan Seybold is one of the
most respected names in the business and his Seybold Report is a must
have subscription for the trade. I am exhausted from another day at
the show but I will say that one of the Editors of Seybold spent 2 1/2
hours with Calamus SL and TMS Cranach Studio this afternoon and this
same person had already spent time with 3K product. He finished his
day with a complete demo of Avante Vector from Charles and John and he
is expected back tomorrow. This is exciting news. He took copius
notes and I asked him if I should prepare a test for him the next
morning to see if we overloaded him or he actually retained it. :-)
This man was very sharp and very knowledgeable which was fine with us
as we have a story to tell!
All and all, another great day at the show.
Nathan Potechin ISD (Calamus SL and Cranach Studio) :-)
Here's a first hand report from Genie by John Eidsvoog of Codehead
Software:
Atari-ST RoundTable
Category 32, Topic 23
Message 80 Fri Oct 04, 1991
J.EIDSVOOG1 [CodeHead] at 02:11 EDT
Greetings for the Seybold Desktop Publishing Exhibition. I thought
you might be interested in an experiment we ran on a TT at the show.
We found a brochure from the show which had a wood cut type of
graphic on the front. We used Repro Studio to scan the picture in two
passes of a hand scanner at 400 DPI. Repro Studio was able to glue
the two halves of the scan together quite nicely. We traced the 350K
file in Avant Vector. It took about 5 minutes (most tracing takes
under a minute) and was saved as a 25K CVG file! The resulting vector
was virtually perfect, requiring only the editing of one fill area.
The vector graphic prints out beautifully on an Atari laser printer
and is undiscernible from the original. We've been checking out as
many auto-tracing programs as possible and in our (understandably
biased) opinion, Avant Vector beats them all...usually in time, but
always in quality.